JIFSAN 2016 Annual Symposium
April 4, 2016 to April 5, 2016
Communicating Food Risk in an Era of Social Media
April 4-5, 2016
Greenbelt Marriott Hotel, Greenbelt, MD, USA
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Symposium Proceedings
BACKGROUND
How do you FIRST RECEIVE scientific and food safety risk information, monitor for consumer concerns? How do you then process, and SEND out communications that are timely, honest, and relevant? Today, social media sources drive our access to information and communication, and it is IMMEDIATE!
Is your food risk communication system keeping up?
The 2016 SYMPOSIUM will emphasize modernizing food risk communication via social media and why current toolboxes are now inadequate, particularly in crisis situations.
This symposium is designed for the entire risk communication team: the front-line team, those with the scientific knowledge, those developing the messages, and the boss who makes the resources available to do this very important work.
DOCUMENTS
Full Background
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Agenda
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Program Book
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Participants List
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SPEAKER PRESENTATIONS
The Role & Importance of Food Risk Communication
Sharon Natanblut
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Are Age-old Risk Communication Principles Standing the Test of Time (and the Internet)?
William Hallman
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Crisis Communication in the Food Industry: An Overview of Current Research
Timothy Sellnow
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JIFSAN Symposium Communication Scenario - Introduction
Amy Philpott
Donna Rosenbaum
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Food Risk Communication Plans, Planning, and Social Media
Amy Philpott
Donna Rosenbaum
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Information Overload: Filtering through it all and deciding what is important?
Patrick Wall
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ERIS: Supporting the Early Detection of Food Risks and Issues
Niels Lucas Luijckx
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Using Innovation for Signals and Surveillance
Lyle Canida
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JIFSAN Symposium Communication Scenario - Scenario Update
Amy Philpott
Donna Rosenbaum
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Crafting the Right Message
Donna Rosenbaum
Amy Philpott
Laura Burnworth
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Message Dissemination: Social Media and Beyond
Dominique Brossard
Laura Burnworth
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Disseminating the Message: CDC’s Perspective
Laura Burnworth
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Leadership: Where Food Risk Communication Begins and Ends
William Daniels
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SPONSORS