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- Malaysia Ministry of Health Collaborative Framework on Food Safety Capacity Building
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Collaborations
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International Collaborations
- About Collaborative Training Initiatives
- Collaborative Produce Safety Training Initiative
- Bangladesh Aquatic and Aquacultural Food Safety Center
- IICA-JIFSAN Collaborative Training Initiative for the Americas
- India Supply Chain Management for Spices and Botanical Ingredients (SCMSBI)
- Malaysia Ministry of Health Collaborative Framework on Food Safety Capacity Building
- Thailand Center for Commercially Sterile Packaged Foods
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International Collaborations
- Monitoring & Evaluation
- Informatics
Course Description
Risk Communication is the interactive exchange of information and opinions about hazards and risks, risk-related factors and risk perception.
The Risk Communication course focuses on the interactive exchange of information and opinions about hazards and risks, risk-related factors and risk perception to a variety of stakeholders.
This 3-day in classroom course presents the basics of risk communication as it is practiced in the U.S.A. with applications to food safety.
Prerequisite: While not required, it is recommended that this course be taken after you have completed our Introduction to Risk Analysis and the Regulatory Process and Risk Management course. Those two courses provide contextual information about risk analysis that is not repeated here.
Overview of Topics
Principles of Risk Communication, Knowing your Audience, The Messenger and Risk Communication, Message Development, Channel Choices, Dealing with the Media
Learning Objectives
- Understanding the goals of risk communication
- Differentiating between proactive and reactive risk communication
- Recognizing communication competence and communicator credibility
- Understanding how to communicate expertise and trustworthiness
- Recognizing the importance of nonverbal communication in communicating credibility
- Understanding the phases of message design and the research that corresponds with each phase
- Understanding the practical aspects of message design such as message timing and message organization
This course meets a requirement of the JIFSAN Core Certificate in Food Safety Risk Analysis
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